In exciting news for ABC Magazine, the Australasian industry magazine is announcing it is the new official media partner of the New Zealand Bus and Coach Association (BCA).
In a move that ensures ABC remains a truly Australasian bus and coach publication, ABC will work with the BCA to provide subscribers and readers with the latest New Zealand bus and coach news.
The partnership comes as the BCA has announced it will no longer print its Circular magazine. BCA last year reduced the number of issues of the Circular being sent to NZ subscribers.
“While I’m sad that the Circular is no longer going to be printed, I’m excited to be working with the ABC team,” BCA CEO Delaney Myers told ABC.
“We see potential for much greater cross-Tasman information sharing and engagement.”
The BCA has thanked its many subscribers, contributors and members for helping with the Circular publication over recent years. Now, the BCA Board will redirect funds being used to subsidise the Circular to better invest in advocacy work and other services for BCA members.
The BCA is instead providing more opportunities for manufacturers, suppliers and operators to engage with the association through its annual conference and other yearly events in Christchurch and Auckland, with an awards dinner also on the cards for 2025.
The April edition of the Circular will be its last, with the May edition of ABC magazine being the first to feature a dedicated section to BCA updates and the latest news in the New Zealand bus and coach industry.
Under the agreement between the BCA and Prime Creative Media, who publishes ABC, BCA will have a regular column in the magazine alongside a variety of New Zealand news articles. All BCA members will be provided with free access to the online version of ABC magazine, with print subscription options available.
The opportunity is also open for BCA members and other people in the NZ bus and coach industry to get involved with ABC as the publication takes on a truly Australasian approach.
To reach out to ABC and let us know of any NZ industry stories that you think need to be told, reach out to editor Sean Mortell at sean.mortell@primecreative.com.au or +61 0468 577 166.
For advertising or business development opportunities, contact ABC business development manager Adrian Kos at Adrian.kos@primecreative.com.au or +61 0413 777 670.