Bridj technology to manage Commonwealth Games fleets

The Australian fleet software will manage transport in and around Birmingham this year

Bridj technology to manage Commonwealth Games fleets
Bridj will help manage fleets at the upcoming Commonwealth Games

Australian transport software specialist Bridj has been appointed as the official fleet operations and asset management technology provider for the upcoming Birmingham 2022 Commonwealth Games.

The upcoming Games will be the biggest sport event ever held in the West Midlands and will see around 4,500 athletes compete from July 28 until August 8.

During the time of the Games, a fleet of more than 500 vehicles will be transporting members of the Games Family, including accredited officials, sponsors and operations staff, between accommodation, training and competition.

Bridj will be providing a booking and fleet management platform that enables the Birmingham 2022 fleet operations team to plan and manage fleet services along with apps for both drivers and passengers.

The platform includes route optimisation, scheduling and vehicle tracking, which will automate many processes while saving time and improving efficiency.

More than 2,000 passengers will be able to walk up and find a ride at designated load zones or pre-book travel to and from ventures across the Games footprint using the Bridj passenger application, which also provides journey tracking and customer support.

The Bridj driver app will also support drivers, providing optimised turn-by-turn navigation to passenger pick-ups and drop-offs while also adapting to temporary passenger load zones and road closures during the Games.

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Under the multi-Games agreement, the Commonwealth Games Federation Partnership can also extend its partnership with Bridj across future Games until at least 2030, including Victoria 2026.

"The transport plan for the Games will focus on efficiency and sustainability and that’s exactly what we want to bring to Birmingham," Bridj founder and CEO John Langford-Ely says.

"Our aim is to simplify the complex task of delivering transport for everyone involved, helping to bring faster, more environmentally friendly and convenient transport services."

Head of games systems for Birmingham 2022 Pennie Brinsden says: "The platforms enables Birmingham 2022 to deliver yet another first in Commonwealth Games history in offering Games family members a transport booking app for the first time."

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