DYSON WOMEN BUS DRIVERS SMASHING CULTURAL, GENDER BARRIERS

Photography by: courtesy Dysons


A QUIET REVOLUTION is happening at Dyson’s bus depot in Shepparton, Victoria, where since 2019 the Dyson Group has welcomed and trained three special women as bus drivers – breaking down traditional cultural boundaries and creating career pathways for a new generation of professional bus drivers, the company explains.

DYSON WOMEN BUS DRIVERS SMASHING CULTURAL, GENDER BARRIERS
Dysons Group manager - People, Culture & Values, Rochelle Dickason said: “Recruitment for new drivers can be challenging in regional communities.” “These ladies have been instrumental in attracting new drivers of an excellent calibre and breaking down perceived barriers."

In 2019 Gurpreet Kaur was looking for a career change. Kaur recalled: "I used to be an aged care worker, but I wanted to do something new, something that had not been done by the woman of my community before."

"I took the initiative to get my bus license and the Dyson Group offered me a job.

"I am very proud to be the first woman in my community to become a bus driver.

"The job gives me independence and control over things, said Kaur.

The flexibility of the work fits in around Gurpreet's other important roles of wife, mum and community volunteer, Dysons explains.

"It has been such a positive experience for me that I encouraged two of my friends, Ritu and Raman, to get their licences and they have also joined the company," Kaur explained.

"It would be unheard of for a woman to drive a heavy vehicle in India."

"I love that we are being trailblazers for our community," she said.

"Compared to previous work, I feel as though I have more respect as a bus driver." said Ritu Raj Kaur Badyal.

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COMPANY ASSETS

It is a win-win arrangement for the Dyson Group, the company say.

Dyson Group regional services operational manager Roy Dyson said, "These ladies have been an asset to the company."

"They are careful and considerate drivers and that is shown in the amount of wear and tear on the buses they drive and the passenger comfort.

"In particular, they have a fabulous customer service manner with children and students who are regular users of our bus services.

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HIGH CALIBRE

Dysons Group manager - People, Culture & Values, Rochelle Dickason said: "Recruitment for new drivers can be challenging in regional communities." "These ladies have been instrumental in attracting new drivers of an excellent calibre and breaking down perceived barriers.

"Our workforce continues to change and become even more diverse, which is great for the community and our business," she explained.

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