Photography by: courtesy Daimler / Fuso

Experienced Daimler executive arrives from Stuttgart with notable sales history.

Alexander Müller is the new Fuso Truck and Bus Australia director.

Daimler Truck and Bus Australia Pacific is hailing the appointment of Alexander Müller as the new Fuso Truck and Bus Australia director.

Müller, who was previously the head of global key account management and vocational business for Mercedes-Benz Trucks in Stuttgart, brings experience across a range of Daimler operations, Daimler explains.

Müller began his career with Daimler in 1999 in Stuttgart, in the role of marketing manager vans.

In 2002, he took over the role as head of sales and marketing vans in Italy, where he and his team were also responsible for building up the Mitsubishi Fuso business.  

In 2006, he returned to Stuttgart as head of Sales and Marketing Fuso Europe until 2013, when he was given responsibility for sales of Daimler Latina in South America for the Fuso, BharatBenz, Freightliner, Western Star, Mercedes-Benz Truck and Vans brands.

After his return from Sao Paulo in 2015, Müller was responsible for the management of the worldwide Mercedes-Benz Truck Fleet and Bodybuilder business.

During his time at Fuso Europe, he oversaw a restructure of the sales network and set an annual sales record of 10,000 units, according to Daimler.


That track record makes Müller an "immensely valuable" asset for Fuso, Daimler Truck and Bus Australia Pacific president and CEO Daniel Whitehead explains.

"Further strengthening our local management team is central to our commitment to deliver industry-leading products and services for Australia’s vitally important truck and bus industry," he says.  

"Securing someone of Alex’s ability, experience and proven track record to lead the Fuso brand and respond to evolving customer demand is a big plus."

"Alex knows exactly what it takes to realise the huge potential of Fuso and its range of class-leading trucks and buses."

Müller - who says he looks forward to growing the Fuso Truck and Bus business in Australia - started his new role in Mulgrave, Victoria, last week, Daimler confirms."This is a very exciting time to lead Fuso in Australia," Müller says.

"I’m looking forward to helping more customers grow their businesses with the most advanced trucks and buses backed by the best customer support packages in the country," he said.

"It will be important for me to establish strong relationships with customers and dealers to offer the best solutions in such a dynamic transport industry," he added.

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