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FAMILY BUS OPERATOR CHANGES LOGO TO HONOUR ESSENTIAL WORKERS

IN THANKING all those who “…keep our country moving forward safely,” a family-run Queensland bus operator has updated its corporate branding to honour all essential workers – “including all bus drivers”, Koala Koaches has announced.

The company has recently updated its livery by re-introducing a graphic of a koala, and a gum leaf, to its signage – even more so emotively poignant and respectful given the destructive bushfires across Australia earlier this year – and changed to using teal and charcoal colours. 

Yet perhaps most impressively, the company has honoured its namesake iconic animal and those at the forefront of the current Covid-19 coronavirus pandemic situation by including stickers of a large koala head wearing a face mask, underwritten by the words: “THANK YOU all Essential Workers!”

According to the company, this was its way of thanking all essential workers for their efforts during Covid-19, including “all bus drivers” and those that work in the transport industry, who “keep our country moving forward safely.”

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UNPRECEDENTED TIMES

Like many long-standing family owned bus and coach operators and businesses across Australasia, the 58-year-old Koala Koaches says it’s never seen anything like Covid-19 and will do its bit to, “…continue to work through these difficult times together, to slowly get all businesses back to normality.”

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ABOUT KOALA KOACHES

Koala Koaches specialises in providing quality and competitively priced coach, bus and minibus hire in and around the Gold Coast, Queensland, it states.

It operates a fleet of various sized buses and coaches, with seating for 7- to 67 passengers. All vehicles are available for charter, for very small to very large groups, it explains.

Koala Koaches commuters, minis and midis are also available for self-drive hire, to people over 25 years of age and holding the appropriate driver’s License, it states.

Since 1963, Koala Koaches has been a local, family owned and operated bus and coach company, based in Burleigh Heads.

In 2013 it celebrated its 50th anniversary.

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Photography: courtesy Koala Koaches

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