DAIMLER BUSES MAKES DIGITAL MOBILITY MOVE

By: Fabian Cotter


A STRATEGIC PARTNERSHIP between Berlin-based IVU Traffic Technologies AG and Daimler Buses (EvoBus GmbH) in Europe to offer “integrated mobility solutions for the public transport of tomorrow” has formed, with Daimler also investing in digital mobility and acquiring a 5.25 per cent stake in IVU, it’s announced recently.

DAIMLER BUSES MAKES DIGITAL MOBILITY MOVE
“Through the cooperation with IVU, we are positioning ourselves even stronger as an integrated system provider for public transport" - Till Oberwörder [3rd L-R], head of Daimler Buses and chief executive of EvoBus GmbH.

The seller of the equity stake is the charitable foundation Gerlind & Ernst Denert-Stiftung established by IVU’s previous CEO, Prof. Ernst Denert.

As the company explains, public transport is undergoing a radical transformation and Daimler Buses has identified three issues that will, "…have a significant impact on the transport transformation: increasing connectivity, electric mobility and digital mobility services. "

It says the partners want to work together to develop innovative, integrated solutions that go far beyond the vehicle itself and the traditional IT transport system.

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"Our IVU.suite standard solution is one of the leading systems for resource planning and fleet management, and is already paving the way extensively for the public transport of tomorrow," explained Martin Müller-Elschner, CEO of IVU Traffic Technologies.

"Through the strategic partnership with Daimler Buses, we are building synergies for technological development and strengthening our international market presence."

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RIGHT DIRECTION

Till Oberwörder, head of Daimler Buses and chief executive of EvoBus GmbH, adds: "Electro-mobility is changing particularly the conditions for all market participants. As a leading manufacturer, we are already advising our costumers today on how to make the most of our buses and especially our electric buses."

"Through the cooperation with IVU, we are positioning ourselves even stronger as an integrated system provider for public transport."

Prof. Ernst Denert, who was CEO of IVU between 2001 and 2009, believes the company is going in the right direction: "As CEO and major shareholder, I have been closely connected with IVU for quite some time. I am now pleased to transfer the shares from my foundation’s hands into those of an eminently suitable partner to support the further of IVU."

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