By: Fabian Cotter

A CAMPAIGN known as Heads Up – which creates ‘mock’ job applications to drive workplace mental health action – is now available to give managers and leaders across all industries (automotive and transport included) the tools they need to foster this, organisers state.

More than 12 million people spend one-third of their week at work and one in five employed Australians experience a mental health issue, authorities state.

With more than 12 million people spending one-third of their week at work and one in five employed Australians experiencing a mental health issue, the imaginative campaign enlivens the traditional hiring process by engaging managers and professional leaders in a surprising yet simple way, it says.

This year’s Heads Up campaign ensures HR professionals and business owners have the information and tools needed to foster a mentally healthy work environment – detailed via a CV and cover letter application, which defines the nine attributes of a healthy workplace.

These are: 

1. Prioritising mental health;     

2. Mental health support;

3. A trusting, fair and respectful culture;    

4. Open and honest leadership;     

5. Good job design;

6. Workload management;

7. Employee development;

8. Inclusion and influence;

9. Work–life balance.



Beyondblue delivered the ‘mock’ job applications to companies currently hiring across many industry segments.

"Heads Up takes an educational approach to workplace health – and this year is no different," said beyondblue CEO Georgie Harman.

"We’re excited to see the recipients’ reactions to our ‘mock’ job applications from beyondblue. It’s an engaging and creative way to bring a serious and hugely important topic into conversation.

"Heads Up is for big and small businesses alike, from sole traders to multinational corporations. No matter the business size, the role of leaders is crucial to create and sustain positive mental health.

"Through Heads Up we also have a host of online materials, backed by evidence-based information, tools and resources to help businesses manage mental health and employee wellbeing."

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Heads Up has accessible resources for employers, employees, managers and small business owners.

To find out more, visit, or download your copy of Developing a Workplace Mental Health Strategy: A How-to Guide for Organisations. To learn more about beyondblue, visit or head to social media to follow on LinkedIn, Facebook, Twitter and Instagram.

Mental health professionals are available at the beyondblue Support Service via phone 24/7 on 1300 224 636, or via for online chat (3.00pm – 12.00am AEST, or email responses within 24 hours).



Beyondblue raises mental health awareness, reduces stigma and ensures that people have access to the information they need to support recovery, management and resilience, it states.

The organisation’s Heads Up website offers free, practical resources to help employers create mentally healthy workplaces and help employees stay mentally well, it adds.

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