BRITAIN’S MOST ‘SCENIC BUS’ ROUTE NAMED; TRANSDEV WINS

By: Fabian Cotter


RAISING VALID QUESTIONS about which route should be named Australasia’s, more than 15,000 Britons voted for their ‘Most Scenic Bus Route’ – and a Transdev Coastliner 840 double-deck journey over the Moors to Whitby is that nation’s favourite, it’s been announced recently.

BRITAIN’S MOST ‘SCENIC BUS’ ROUTE NAMED; TRANSDEV WINS
Coastliner general manager Colin Booth (left) receives the award from poll creator Paul Kirby. (Pic: Transdev UK)

With tourism and backpacking between the two countries and regions always strong given our inter-generational heartland links, the trip sounds like an amazing experience for any die-hard wanderlust traveller to take in and cross off their bucketlists.

According to Transdev UK, the journey is, "… filled with stunning moorland and coastal views, and packed with exciting family attractions."

In excess of 15,000 votes were cast in an online poll of bus users, sponsored by the transport users’ watchdog Bus Users UK, to choose the country’s most captivating journey from a shortlist of more than 100 of the nation’s finest routes.

SIMPLY THE BEST

The team at Coastliner’s HQ in Malton urged everyone who travels on the route to take part and help it win first place in the poll – and the Coastliner 840 was revealed as the nation’s favourite, finishing 243 votes ahead of its nearest rival, the company says.

Coastliner CEO Alex Hornby said: "I’m absolutely delighted that our Coastliner service is now officially Britain’s Most Scenic Bus Route – especially as the votes have come from the people whose views matter most of all to us, those who travel on our buses."

"We know from the many positive comments we receive from our customers that our Coastliner 840 is the perfect way to see the North York Moors and coast, without the hassle and stress of driving.

"And the views are just part of the story – our Coastliner service has been transformed, with amazing new buses offering a host of customer-friendly features, including superfast and free 4G Wi-Fi, USB at-seat power points, audible next stop announcements and comfortable coach seating.

"This wonderful news is ideally timed, as the summer season begins – we’re looking forward to welcoming new customers to take a seat with us on the top deck, to enjoy the grandstand views of the Moors and coast, which make Coastliner 840 Britain’s Most Scenic Bus Route."

 Related article: Australian Transport Summit in Melbourne
Related article: Australian Transport Summit in Melbourne

PUBLIC OPINION

The poll was the idea of bus enthusiast Paul Kirby, who was surprised that no one had done any research to discover the nation’s most scenic bus service. He approached Britain’s leading bus operators, including Coastliner’s parent company Transdev, with the project.

Kirby said: "I was delighted that Britain’s leading bus operators supported the survey with so much enthusiasm, helping to make it such an outstanding success. The response in the first couple of weeks was incredible with over 1000 passengers visiting the site and voting for their favourites. It shows that many people greatly appreciate their buses and our glorious British countryside, particularly our rugged and varied coastline."

"Voters could choose from a shortlist of routes in England, Scotland and Wales, or suggest their own. By the end the three-month long survey had attracted nearly 16,000 votes with Coastliner’s imaginative promotion of the service through positive media coverage of the survey helping to raise its profile and make it the well-deserved winner."

As Transdev UK states, the outcome is also being welcomed by Bus Users UK chief executive Claire Walters, who said: "It's fantastic to see so many people getting behind their favourite bus routes. One of the great things about bus travel is the freedom to look around and take in the sights and sounds of Britain's cities and countryside. We hope these nominations will encourage even more people to get on board."

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