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Busable appoints popular operator leader as industry lead

The former Ogden’s Coaches general manager has joined the software provider to continue growing its bus management technology

Bus management software provider Busable has announced the appointment of a well-known operator leader as it continues expanding its technological capabilities.

Busable has recently appointed Jeff Neill as industry lead, bringing an operational perspective to the business.

Neill has worked across Tamworth Buslines, Dubbo Buslines and Ogden’s Coaches, most recently being the general manager of the latter. His appointment at Busable sees him bring more than four decades of bus industry experience to the role.

Neill came to Busable as a customer before joining the team, experiencing the platform’s impact directly during a contract negotiation process.

“The fundamental philosophy at Busable of building a best-in-class platform stood out to me from the outset,” Neill told ABC.

“Whether it be software, ticketing, telematics or hardware, it’s been magical to combine my operational experience with what Heroly and the Busable team have been building.”

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Neill’s appointment strengthens Busable’s ability to continue developing the platform from the operator’s perspective – understanding not just what the technology can do, but what bus and coach businesses actually need it to do.

“We’re committed to the wellbeing and profitability of operators,” he says.

“The speed of development has been astounding. A key benefit of Busable throughout is how we work with operators to personally help with onboarding and product development supercharged by a talented local technical team with decades of engineering experience building some of the most complex transport systems for governments.”

Busable co-founder Heroly Chour says the appointment of Neill creates an ideal combination between real-life operator experience and the technological innovations being made at Busable.

“Real innovation comes from bringing a diverse mix of people with diverse domain experience and expertise together,” Chour told ABC.

“We’re in a maturity stage of business. For operators, this means more and more will be made available to them to keep bus depots running efficiently while unlocking superpowers for staff members. We want to continue pioneering this technology for the bus industry.”

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